The Farmette

The Farmette is committed to building a new kind of food system where everyone can enjoy quality, local produce in a sustainable and responsible way.


As a long standing client, we have worked with The Farmette team from its initial conception to present day. With food and community at the heart of The Farmette’s mission, we created a lively, vibrant brand identity. We want to build a strong foundational brand identity that evolves with the company into packaging applications, eCommerce and online experiences, marketing communications, etc.


+ Brand Strategy + Brand Identity + Packaging Design + Website Design
The Farmette - Rotateing Badge
Nourishment by Nature
Balancing the vivid colours drawn from the fresh produce of the Pakistani farming community paired with rustic hand drawings and nostalgic display typefaces, we developed an energetic brand identity that felt inspiring, uplifting and wholesome. We wanted to show some constraint in the execution of the logo to communicate a confident and trustworthy initiative with a sense of establishment. The client wanted a sustainable and budget-friendly solution for packaging design which resulted in the development of a standard sticker label to begin with soon branching out to juice and jam labels. Once established locally in Lahore, Studio Stratos paired up with The Farmette team once again to bring the brand online with a full website design.

"I have started launching products and people are so impressed by the designs. The products look great thanks to the packaging. I’m also sooo pleased and excited"

The Farmette - Corner Sticker
The Farmette - Beetroot Pickle (1)
The Farmette - Social Media (2)
Excellent design and strategy work. Great work ethic and professionalism. Highly recommended!
Fatima Zaka – Founder of The Farmette

Check our some more of our work